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Shawn Collins

"Quite simply, if you have an online business, you should have an affiliate program."

About Shawn Collins

Articles:
Affiliate Programs 101: Primer for Success
Affiliate Merchants: Top Tools for Your Success
Seven Deadly Sins of Affiliate Programs
Weighing Your Affiliate Program Options

Book/eBook:
Successful Affiliate Marketing for Merchants
An affiliate marketing "How To" guide that covers the history of the industry, and provides a roadmap for the planning, implementation, and management of a successful affiliate program. Download the eBook version here.

Report:
AffStat Report 2004
The result of surveys from more than one-hundred and forty affiliates and covers a number of issues about their affiliate marketing activites. Additionally, you'll get guidelines for launching and managing an affiliate program that gets results.

Seminar:
Affiliate Summit
Power-networking and learning for affiliates, merchants, vendors, and other key decision makers. Affiliate Summit provides an exclusive forum to gain a competitive advantage by offering insights from leading industry experts. Attendees will participate in tactical discussions, one-on-one meetings, panels, workshops, and unique networking opportunities.


About Shawn Collins

Shawn Collins is the Director of Affiliate Marketing for ClubMom, where he launched the affiliate program in March 2000. His book, "Successful Affiliate Marketing for Merchants" is the best selling book in the space. Shawn is a co-founder of the Affiliate Summit, the industry conference for affiliate marketing. He recently published the AffStat 2004 Report, a research, analysis, and benchmarking report for the affiliate marketing industry. Additionally, Shawn is frequently quoted in publications such as Internet Retailer, Inc. Magazine, Response, and the New York Times.

For more information, visit:
http://www.affiliatesummit.com

 

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Successful Affiliate Marketing for Merchants by Shawn Collins
Successful Affiliate Marketing for Merchants